Eat Your Roots

Status | In Development

Once we recognized that in our backyards was an incredible wealth of ethnic families who brought with them authentic culture and cuisine from around the world, we salivated at the possibility of creating an environment that would allow families to share their love of food.

We are currently working with a talented team at Sons and Daughters & Posterboy Editorial to produce video and web content that features passionate ethnic families inviting us into their homes and sharing delicious meals with us. Together, our teams are developing a robust multi-platform landscape of tablet, smartphone and web-friendly apps that will allow users to find authentic recipes while experiencing the passing of food culture from one generation to the next.